Optimizing Your ClickFunnels +Best Practices

ClickFunnels are a great way to increase conversions on your website. Optimizing ClickFunnels is an important part of increasing conversion rates, but many people do not know how to optimize them.

If you’re not using ClickFunnels, you’re likely losing out on many potential sales. This great tool can help you optimize your website and increase your conversion rates.

Are you looking for ways to improve your ClickFunnels? Perhaps, you’re not getting the results you need and still looking for some tips to help you out. Either way, this blog post is for you.

This blog post will go over the best ways to make your ClickFunnels better and more effective for bringing in new customers.

The Best Practices for Optimizing ClickFunnels

There is no one-size-fits-all solution, as the best way to optimize your ClickFunnels will vary depending on your business and marketing strategy. Here are some tips to maximize this powerful marketing tool:

First, familiarize yourself with optimization features. Optimization comes with several powerful marketing tools that can help you customize your landing pages, generate leads, and convert leads into paying customers. You can check out several helpful video tutorials online on how to succeed with the optimization tool.

Finally, make sure you optimize your funnel for mobile devices. The best way to maximize your funnel is by using the Mobile App Funnel template in Optimizing and adding a simple clickable phone number CTA button on the page of each step (as opposed to hard coding it into HTML).

This will ensure that when your target audience views your funnel on their mobile devices, they can easily click through to the next step.

If you’re looking for powerful marketing tools to help you customize and optimize your landing pages, look no further than Optimization by ClickFunnels. This marketing tool includes everything you need to create high-converting landing pages, including A/B testing and conversion.

Optimize Your Landing Page

  • Use high-quality images relevant to your offer
  • Optimize the text on your landing page for search engines
  • Make sure your CTA is clear and stands out on the landing page
  • Test various versions of your landing page and see which converts best

When you set up your sales funnel, you want to ensure that it is as effective as possible to convert potential customers into paying customers. There are several ways to optimize your funnel to generate sales and increase conversion. We will list down the important ones below.

High-Quality Landing page

Ensure that your landing pages are high quality and relevant to your offer. Use attractive images and headlines that draw the potential customer to take action. Optimize your page for search engines and ensure that they are relevant to the searches you want traffic from. The more targeted those landing pages are, the easier it will be for potential customers to convert into paying customers.

Call-To-Action Button

Make sure your call-to-action (CTA ) buttons are highly visible and easy to click. Use certain colors that contrast well with the background of your funnel, and make sure the text is large and easy to read. Place your CTA buttons in strategic locations on your pages so that potential customers easily see them.

Eye Catching Offer

Create a strong offer. It could be a coupon, a free ebook, a discount on your products or services, or even a free trial of your product. Whatever it is, make sure it will encourage visitors to take action and purchase from you.

Testing Different Elements

TEST, TEST, TEST! Always be testing different elements of your sales funnel to see what works best for you. Try other headlines, images, copy, and CTA buttons to see the best response from the potential customer.

Track Your Sales Funnel Results

Keep track of your results. Use a tool like Google Analytics or ClickFunnels’ analytics platform to track how many potential customers are visiting your pages, where they are coming from, and what actions they are taking (or not taking).

Optimize Your Sales Funnels

  • Optimize every element of every funnel
  • Keep everything optimized on both mobile devices and desktops/laptops.

Mobile Usability

You can do a few things to optimize your sales funnels to get the most out of ClickFunnels. One is to make sure that all of your pages are properly optimized for mobile devices. You can use the built-in Mobile Optimization tool or use a plugin like WPtouch.


Another way to optimize your funnels is to ensure that all elements are properly optimized for mobile devices. Optimizing means making everything big enough so it’s easy to click on and small enough to fit into a smartphone screen without scrolling.

Optimized elements include buttons, text boxes, and images. OptimizePress is a great plugin for optimizing your pictures if you’re using WordPress sites. Optimizing the elements in your funnels will make it more likely that potential customers complete them and give your business a better conversion.

Remember to optimize every element of every funnel by optimizing everything on mobile devices and desktops/laptops (where most people view their funnels).

Most small business owners who aren’t using optimized elements in their funnels are losing significant amounts of money because they’re making it very difficult for users to complete certain parts of their funnels. You can actually improve your online business conversion and make more money by optimizing your ClickFunnels.

Optimize Your Sales Page

If you want users to take time to read your content, it will be much easier for them if they don’t have to look at bulleted points or numbers. Since many traffic sources send unqualified visitors who just click on anything, you need to ensure that your page is optimized for conversions. It means getting rid of any distractions and focusing on what matters.

Avoid Long Content

Some people might tell you that adding more content will help increase the conversion, but this isn’t always the case. Too much information can be a distraction. When your potential customer sees the big red button that says “buy now,” it catches their attention, which is good since you want visitors to click on it. But then, when they finally get to the end of your sales page and are faced with a wall of text or too many bullet points, their interest will most likely fade away as well.

Images for Illustrations

If you have too much content, try breaking it up into smaller chunks or use images to help illustrate your points. It will make it easier for your site visitors to read and understand what you’re trying to say. You can also highlight the most important points by adding emphasis through bolds, italics, or underlines.

Keep your sales page short. The general guideline is to keep everything under one page, but even better if you manage to do so in fewer than 100 words.

Word Pictures

Directing your visitors’ attention and keeping them engaged will help increase the click-through rates on your sales pages. So try using word pictures – easy examples for your potential customer to imagine themselves in.

Bullet Points

You can also use bullets to break up your text and make it easier to read. But be careful not to go overboard – too many bullet points will distract from your message.


Numbers are another way of breaking up your text, but you should only use them sparingly as they can be a bit overwhelming. And always remember to use a strong call to action – something that will get your visitors moving towards the goal of your page.


By following these tips, you can help optimize your ClickFunnels for even better results.

Test and Optimize Your Email Sequence 

Email marketing is an efficient way to keep in touch with customers and promote new products or services. It can also be used to build customer loyalty by providing valuable content and offers. Email campaigns and Email automation should be well designed and timed to maximize results. By using analytics, businesses can track the success of their digital marketing efforts and make necessary adjustments for continued business success.

However, if you’re not testing and optimizing your email sequence, you’re leaving money on the table. You can dramatically increase your conversion and customer retention by tweaking a few things. Try split testing different subject lines, content, or even time of day that you send your emails. You may be surprised at what makes a difference.

You can use A/B testing to test different versions of your email sequence to see which one performs better. It will help you improve your digital marketing techniques, increase conversions and generate more sales. You can also use analytics tools like Google Analytics to track your email campaign results and see which pages are getting the most traffic from your email campaign.

Make sure you’re also tracking your click-through rate (CTR). The higher your CTR, the more likely you will make a sale.

A/B Testing

Check what works best for you and the business with A/B testing. Test different versions to see which one gets more clicks, generates traffic or converts better. It can help you improve your sales funnel and get more customers to purchase your product or services!

To do A/B testing in ClickFunnels, go to “Settings” and then “A/B Testing.” You can create different variations of your pages here and test them to see which one is more effective.

Make sure you track your results to see which version of your marketing strategy performs better. This will help you decide what works best for your business!

The Advantage of Split Testing

Improve your ClickFunnels by implementing split testing. You can set up a control group and an experiment group and test different variations on one page. This will help you figure out what works best for your visitors. Split testing can help you generate traffic, increase conversions and generate more sales, so it’s worth using in your digital marketing campaigns.

To set up a split test, follow these steps:

  1. Log into your ClickFunnels account and go to the page you want to test
  2. Click on the “Settings” tab and then select “Split Test” from the menu
  3. Enter the URL of the control group and experimental group pages (you can create these pages on the ClickFunnels websites)
  4. Select the percentage of traffic to send to each page
  5. Click on “Create Split Test,” and you’re done!

Now that your split test is set up, it will run automatically. You can track the results in your account dashboard. The best way to see which page is converting better is to look at the conversion rate.

ClickFunnel Pricing 

ClickFunnel pricing can be a little confusing if you’re not familiar with it. There are two types of pricing – monthly and yearly. Determine how many funnels you will need for your digital marketing. For example, small businesses might only need one funnel for their digital marketing campaign, while other marketers need more funnels. 

A funnel is created when you add a page, an order form, or a custom domain. If you only have one funnel, the monthly pricing will be $97. If you have two funnels, the monthly price is reduced to $67 per funnel. The more funnels you have, the lower the price per funnel. Yearly pricing is also an option, and it’s a one-time payment of $997. This saves you almost 50% over the monthly pricing.

If you’re not sure which pricing plan is best for you, ClickFunnels offers a 14-day risk-free trial for you to try out before placing a purchase. 

The Bottomline

The best practices for optimizing your sales funnels are vast, so we’ve boiled it down to make it easier. Optimize landing pages by being clear on what you want them to do and try different testing variations.

To optimize your funnels:

  1. Start with optimizing your sales page’s landing pages and conversion rates through A/B testing.
  2. From there, take advantage of split-testing by setting up a control group and an experiment group (different test variations on one page).

If you haven’t already made it happen yet, try out some or all of the optimization tactics we’ve mentioned now!